Now Get on the Move with Advertising

Get on the Move with Advertising

I received this article today from Diego Norte and thought you might like to read it also.

There are lots of ways to advertise your home based business and this offline method is cheap and easy to do.

Theres the article:

There are many ways to advertise your business. You can buy ads on the internet, post ads on social networking sites, or even buy ads in phonebooks or newspapers. But one of the cheapest and one guaranteed to bring traffic to your site is window markers. If it brings in at least one customer, it’s worth it. Take any advertising opportunity when it’s available. People may even ask you about it when you are getting into your vehicle. Then you have the opportunity for more interpersonal contact that generates the best business.

Window markers are cheap and can be found at any discount store. They come in a variety of colors. Some are even waterproof, but will come off with regular window cleaner. There are a variety of websites that sell these types of window markers.

You simply write the web address on a window of your automobile. That’s it! People will see it when they are behind you at a red light or driving down the road. Out of curiosity they will go to the website when they get home to see what it was about.

The only downfall to this type of advertising, is your company website. Is it short enough for a person to remember it until they get home. Is it catchy enough to bring their attention. If at least one of those answers is yes, then this advertising is for you.

People generally use the markers as a way to show support for a team or when people get married, but it is a great effective way to generate traffic. If the person does not need your goods or services, they probably know someone who does. They will refer them to your website.

Nothing beats the active advertising, like going out and talking to people to get your name out there. Getting out into the public. However, any form of advertising is helpful.

Unlike Billboards, where a driver can only see the ad for a few passing seconds or radio ads where we all change the station, the website is there on the eye level of the driver behind you. They will see your website for as long as they are behind you. If you travel the same routes everyday, then repeated exposure to your ad also, increases the likelihood that they will visit your site.

Mobile advertising is on the rise, so take the first steps in becoming part of this advertising movement. Start simple and inexpensive with the window markers. If this medium seems to work for you, then move on to a magnetic sign or window decals. If those work, move onto bigger and better things, such as auto wraps. Let your vehicle do your work. People will be talking about the car that has the huge advertisement on it. People will ask you about it when you are out doing your everyday errands.

Always ask the customer how they heard about your business.

Be prepared with business cards when they stop and ask you about your business.